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SUPERDRY SHOWCASES KEY SS18 TRENDS

  From rock'n'roll leather jackets to hip-hop's love affair with sportswear, music has made an indelible mark on the world of fashion. And this season, the British brand Superdry continues this legacy with the launch of its new musical approach, SuperdrySounds. Driven by the brand's desire to find and support credible and authentic musicians, the project enables some of the best emerging artists from around the world to perform on a global platform. Meanwhile, a new space on superdry.com will offer readers exclusive interviews, new releases from up-and-coming acts, and a wide range of music-related blog posts.  The hero artists selected for the show are Aaron Unknown,   a British rapper and model who worked with Stormzy; Santino Le Saint, Brixton-based R&B singer-songwriter; 2018 American independent singer and Vevo star, Au / Ra; British DJ Ami Carmine; American singer, rapper and dancer Lexie Liu; Chinese actor and singer Timmy Xu; and Sam Blacky, the int...

The most elegant New Yorker of all


The most elegant New Yorker of all

The most elegant New Yorker of all, Olivia Palermo ,has controlled to show this 12 months's superstar accent: the scarf . We put on it on the head, across the neck, as a  top,  as a sarong and even around the manage of the bag. However, it had not occurred to any folks that, in times when keeping distance is the norm, the headband may be an ally to be always in style: Olivia wears it over her mask. This use catapults the handkerchief once and for all as a  new undying fundamental , as it's far the maximum practical accent that at the identical time serves as a garment in itself.

Against all odds, we've visible him anywhere this summer time : in shorts, biking tights or dishevelled jeans; by myself or with a white t-shirt below ... We would never have notion that the knitted vest changed into going to come to be a fave to wear all yr lengthy , however it's far. Alexa Chung is considered one of its most amazing ambassadors, she has even designed one in every of her very own (the only in the photograph) for her logo's modern-day series. The countless combinations that go from the maximum informal , with a music shorts and running shoes,  to the most formal , with tailored pants or a pleated skirt, make it clear that the knitted vest is not best for preppy ladies.

You can put on this striped V-neck wool vest with logo, with the aid of Miu Miu (490 euros), with wide shorts (alone or with a shirt underneath) if you are seeking out a secure appearance , best to give up the summer. In autumn, you'll simplest want a good tailor-made pants and the classic white blouse to get your workplace big name look .

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